Photo Credit: http://farm4.static.flickr.com/3282/2734477874_f30483cc44_z.jpg
This image above would be the blueprint drawing of the Apple iPhone. I chose this image because it demonstrates exactly what the use of lines are for. The lines itself do not hold any symbolism, just that it draws borders on where certain parts of the phone start and end. The lines work similar to actual writing. They tell you what the overall shape of the phone is, as well as where the screen may actually be. The lines also display other features of the phone such as any visual buttons and the ear piece to hear.
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Photo Credit: http://farm4.static.flickr.com/3055/2556789382_54100b545e.jpg
This image above is now the 3D mold of what the Apple iPhone is supposed to look like. Shape is now being displayed. The overall shape of this phone is rectangular which as stated displays "dull" characteristics. But in this case, I think that the shape is more to display simplicity. The edges are also rounded which can be a part of the round or circular shape attributes which shows "endlessness" and "protection". The edges may have been rounded off to avoid dramatic cosmetic damage if dropped on the edges.
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Now we have the final product of the Apple iPhone product that shows the overall texture of the phone. Similar to the shapes displayed earlier, this shows a smooth and sleek texture. I think they had chosen this texture as well as display to coincide with what Donis A. Dondis had said about the human nature of seeing texture in "A Primer of Visual Literacy". Naturally "the judgment of the eye is usually checked on by the hand by actual touching"(Dondis; 55). A smooth texture would in most cases cause a larger attraction and interest in the product especially after being able to have the phone itself in your hand .
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